Plant-based meat substitute manufacturer, Beyond Meat, has reached a $7.5 million settlement in a class-action lawsuit over allegations of deceptive marketing and labeling practices, including overstating the protein content and quality in some of its products. This case is significant as it highlights the importance of truthfulness in advertising and labeling in the food industry, particularly with the growing trend towards plant-based products. Consumers who purchased Beyond Meat items for personal use between May 31, 2018, and August 14, 2024, are eligible for a payout from this settlement, with a range of products from sausages to beef patties and chicken tenders included in the suit. This case is a crucial reminder for businesses in the food and beverage industry about the importance of adhering to stringent labeling and advertising regulations. Companies must accurately represent their products on labels and marketing materials to avoid litigation and maintain consumer trust. Furthermore, this case may set a precedent for similar instances in the future, where companies misrepresent the nutritional content of their products. While no proof of purchase is required to register or file a claim, providing valid proof allows claimants to be eligible for a larger payout. The deadline for claim submissions is April 14, 2025.